Will National Enquirer Survive? Media Experts Divided

April 12th, 2019|

THE WRAP, April 12, 2019. Peter Kreisky, a veteran media analyst, predicted that the tabloid was unlikely to survive another five years. “This is the beginning of the ultimate decline of it, unless somebody pulls a rabbit out of a hat,” he said. “The credibility is badly damaged.” All of those issues could lead to an existential threat to the Enquirer as a going concern, media analysts said. “[Bezos] could put it out of business, no questions about that,” Peter Kreisky said. “I am not sure the extent to which their insurance would stand up for it. Insurance will probably not cover the kind of damage Bezos could extract.”

Still on Shaky Ground, Publishers Seek More Stability in 2019

April 11th, 2019|

FOLIO, April 11, 2019. “Clearly we are seeing continued consolidation of the industry to a few notable players and, with that, a focusing of fewer resources on fewer titles,” says Peter Kreisky, CEO at publisher consultancy New Portal Media. “It takes an investment to take magazines from print across multiple platforms in an effective way, as the industry requires now. That places a big burden on the publishers that don’t have the resources to do it, which forces further consolidation.”